70% of women and a THIRD of men have faked an orgasm to avoid hurting their partner's feelings
Pressure to enjoy sex was one of the main reasonsOthers became bored after an orgasm seemed unlikely
17:00 GMT, 20 February 2013
07:34 GMT, 21 February 2013
Seven out of ten women and nearly a third of men have faked an orgasm, according to new research.
The study, carried out by the University of Kansas, found that 68 per cent of women and even 28 per cent of men have pretended to climax with a partner.
Both sexes gave the same reasons for faking it – a partner's orgasm was imminent so they felt under pressure to climax.
Other commonly cited reasons were that they wanted to end – without hurting a partner's feelings – or they were bored after an orgasm seemed unlikely.
Aim to please: Many are faking orgasms to keep their partners happy
The study, published in the Journal of Sex Research, questioned 281 male and female students about their sexual habits.
It found that in many cases, both men and women simulated orgasms because they felt under too much pressure to enjoy real sex.
This was a particular problem for men.
The report said: 'The emphasis on men's ability to give their partners “earth-shaking orgasms” sometimes leads both women and men to pretend orgasm to meet these expectations.'
Sex expert Tracey Cox of the online erotic retailer Lovehoney said that some women may fake sexual fulfillment because they feel obliged to: 'Some women may feel they need to provide evidence that they're enjoying themselves.'
Women may also bluff because they find it difficult to orgasm from penetrative sex alone, she added.
Meg Ryan shows how easy it is to fool men into thinking she has climaxed
Last year, a study carried out by Columbia University in New York claimed that women fake orgasms as a form of 'mate-guarding' behaviour which prevents their partners from straying.
Another 2011 study from Temple University in Pennsylvania even suggested that women faked orgasm because they were riddled with insecurities and had a fear of intimacy.
But if faking an orgasm means being noisy then it could be doing wonders for your love life.
A recent study carried out by Leeds University found that those who were loud in the bedroom reported a better sex life.
Women particularly responded to their partner expressing pleasure audibly because, say experts, it it reassures women about the quality of their performance.
WHAT HAPPENS TO THE BODY DURING AN ORGASM
An orgasm involves a release of sexual tension controlled by the autonomic or involuntary nervous system. This causes your heart rate and breathing to speed up.
Orgasms also trigger the release of endorphins – opioid-like chemicals produced in the brain – that give a feeling of euphoria.